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IBIZA Final Boss Jack Kay has become a millionaire after unexpectedly rising to fame as a viral international sensation, and he is now planning his own festival.
The former construction worker gained internet fame when a video of him dancing on the party island went viral. He was seen wearing a chunky gold chain, designer sunglasses, a black vest, and his signature sharp bowl haircut.
Ibiza Final Boss Jack Kay has become a millionaire after unexpectedly rising to fame as a viral international sensation, and he is now planning his own festivalCredit: TikTok / @zerosixwestibiza
Last year, Jack secured a five-figure contract with fashion chain Boohoo ManCredit: instagram/@jack.kayy1
Jack, a father, later introduced himself to the world: “I am the Ibiza Final Boss. Jack Kay. Get to know me.”
He unfortunately missed the opportunity to trademark his brand, Ibiza Final Boss, after someone else registered the name while he was busy making money.
Jack disclosed that he earned £800,000 in just six weeks following the viral video, and he has since added another £200,000 to his growing fortune.
In a quickly made documentary about his rise to fame, Jack candidly shared how much money he had made over the summer.
He remarked, “I’m trying to stay grounded because I have a little daughter back home.
“I grew up with nothing, so to provide her with a wonderful life and let her have anything she desires is just unbelievable.”
In one scene, a friend asked him, “What’s the money like?”, leading Jack to hint at the impressive earnings he had accumulated since his viral moment.
He told his friend to “pick a number” before revealing it was “a little bit more” than £800,000.
Since then, he has been enjoying the perks of his newfound fame.
Jack now drives a £55,000 SVR with the personalized plate BOSS BZA after signing several lucrative deals.
He secured a five-figure contract with Boohoo Man.
After his meteoric rise to fame, he embarked on a club appearance tour, returning to Ibiza via private jet and earning £60,000 a day.
He revisited Wayne Lineker’s O Beach Club, the location where the original video was filmed, to entertain fans.
Lionheart Entertainment, a Scottish nightclub events promotions company, booked Jack for a series of events in the UK, and he collaborated with London musician Carnao Beats to release a techno track.
He also took the stage at the rave festival Creamfields.
Jack charges £2,000 per post to promote products and services on social media.
He sells his own merchandise, while the individual who recorded the original video also profits from selling their line of Ibiza Final Boss gear.
Jack has appeared in various media outlets, including a Channel 4 documentary that chronicled his rise.
He has also received numerous freebies, including a yacht trip valued at over £10,000.
Recently, he filed documents with the UK's Intellectual Property Office to trademark the slogan "Be Your Own" for “presentation of music concerts; music festival services.”
This trademark application will allow him to open his own nightclub and use the name exclusively as a recording artist, DJ, and producer.
The application was submitted just days ago and will remain in effect for 10 years once approved, protecting Jack from opportunists who have already begun to exploit his name.
After his overnight fame, the former construction worker went on a club appearance tour, returning to Ibiza by private jet and earning £60,000 a dayCredit: instagram/jack.kayy1
FAQ
What is Jack Kay's background?
Jack Kay was formerly a construction worker before becoming an internet sensation on Ibiza.
How much money did Jack Kay earn after going viral?
Jack Kay earned approximately £800,000 in just six weeks after his viral video, and he has since added another £200
Eze Chidiebere Paul
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