SNOOP DOGG arrived in style for his first Championship match this evening, dressed head-to-toe in Swansea clothing ahead of the club’s match against Preston North End.

The world-famous rapper and claimed the story of the club and the city “struck a chord” with him.

Swansea, UK. 24th Feb, 2026. Snoop Dogg the American rapper & co-owner of Swansea City AFC has a tour of the stadium before the EFL Skybet championship match, Swansea city v Preston North End at the Swansea.com Stadium in Swansea, Wales on Tuesday 24Snoop Dogg arrived at the Swansea.com Stadium for his first Championship matchCredit: Alamy Swansea City v Preston North End - Sky Bet ChampionshipThe rapper, who also co-owns the club, was dressed head-to-toe in Swansea clothingCredit: Getty Swansea, UK. 24th Feb, 2026. Snoop Dogg the American rapper & co-owner of Swansea City AFC has a tour of the stadium before the EFL Skybet championship match, Swansea city v Preston North End at the Swansea.com Stadium in Swansea, Wales on Tuesday 24Snoop even made his way onto the pitch to test out his skills before kick-offCredit: Alamy

helped to promote the 2025-26 kit following his investment but waited until this week to make his first official visit.

After to meet the players and staff, the 54-year-old made his first appearance at the Swansea.com Stadium ahead of the club’s midweek clash with Preston.

He arrived at the stadium wearing a white shirt, jacket and coat, along with white club-branded trousers.

The American also entered the building wearing sunglasses and holding a speaker.

He took the time to pose for photographs with fans before kick-off and even had a kickabout of his own on the pitch.

And towels with his face on were left on every home seat for supporters.

Snoop left players and staff members stunned during his visit to Swansea’s traning ground.

He put on an impromptu performance of one of his biggest hits, Drop It Like It’s Hot, in the kit room and had everyone in fits of laughter while trying out some football skills with borrowed boots.

The rapper also made a heartfelt gesture by purchasing several tickets for the Preston match and handing them out to local charities.

After his day at the training ground, he even found time to perform a 75-minute set for a party in the Welsh city.

Snoop Dogg for the .

He took up the role of ‘honorary coach’ for Team USA throughout the Games and attended several events.

Swansea, UK. 24th Feb, 2026. Snoop Dogg, the American rapper/singer/actor & co owner of Swansea city AFC at the Swansea.com Stadium in Swansea, Wales pictured as he visits to watch a Swansea city home match for the first time as Swansea play PrestonThe 54-year-old was keen to explore the stadiumCredit: Alamy Championship - Swansea City v Preston North EndSnoop Dogg posed for photos with some fans before the matchCredit: Reuters Swansea City v Preston North End - Sky Bet Championship - Swansea.com StadiumTowels with the rapper’s face on were left on seats for supportersCredit: PA