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Greggs’ sausage roll gets it own waxwork at Madame Tussauds – as Brits chomp 365million every year

Published on May 28, 2025 at 11:52 PM

GREGGS’ sausage roll is being honoured with its own wax figure at Madame Tussauds.

The iconic savoury treat’s effigy will be unveiled at the attraction for National Sausage Roll day next week.

A Greggs sausage roll on a blue cushion.
Greggs’ sausage roll is being honoured with its own wax figure at Madame Tussauds
Greggs Sausage Roll commemorative plaque.
The waxwork is on display in honour of National Sausage Roll Day
Person sculpting clay with tools.
The model snack was crafted at Madame Tussauds’ London studio following the same process used for human figures

It will be displayed on a regal blue velvet cushion, sitting on a plinth and accompanied by a plaque, which salutes the “significant contribution it delivers to Britain’s culinary heritage”;.

For a limited time, it will take its place alongside the likes of , and at the wax museum’s Culture Capital zone, dedicated to those who have shaped Britain.

chief exec said: “Seeing our sausage roll receive the celebrity treatment is a proud and slightly surreal moment for all of us at Greggs.”;

The model snack was crafted at ’ London studio following the same process used for human figures.

Artists spent hours ensuring it was correct in every detail.

The plaque notes Greggs was founded in 1951 — and that 365million of its sausage rolls, each with 96 layers of flaky pastry, are bought every year.

It is the first time that an individual food item has been so honoured at the attraction.

Jo Kinsey, studio manager at Madame Tussauds London, said: “The Greggs sausage roll is synonymous with British culture — we just had to put it in our Culture Zone.

“Our artists have put in numerous hours to capture every detail. The pressure was on to capture it perfectly because we know how passionate Brits are about their favourite pastry.”;

Greggs Sausage Roll displayed in a glass case at Madame Tussauds London.
The display cabinet – with protective glass – at Madame Tussauds

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