And a pal has compared her to and said she wants to become the ultimate sex symbol.

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Last month Sydney Sweeney, 29, was criticised for an ad for sports prediction platform Novig in which she posed naked with balls, bats and racquets Credit: Instagram/sydney_sweeney
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Sydney has now doubled down, posing topless with a pair of American footballs pressed to her chest Credit: Instagram/@sydney_sweeney

Last month , 29, was prediction platform Novig in which she posed naked with balls, bats and racquets and said: “Think you know sport? Prove it.”

Critics are said to include — half sister of — and , the daughter of actor Stephen Baldwin and married to superstar singer .

In , she posed topless with a pair of American footballs pressed to her chest and said: “There are grown men making spreadsheets to bet on what colour underwear I’m wearing. I mean, I’m flattered.”

A source said: “She’s heard that Hailey and Kendall aren’t fans but it means nothing to her.

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Another snap from the actress’ latest ad Credit: Instagram/@sydney_sweeney
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Sydney is said to hope to become the ultimate sex symbol Credit: Instagram / Sydney Sweeney / Novig

“Sydney doesn’t respect the nepo-baby brigade.

“She views them both as not having built their careers from the ground up and merely riding their families’ coat-tails.”

and White Lotus star Sydney is said to be worth £37million thanks to her acting career, lingerie brand Syrn and production company. She also owns a stake in Novig.

The source said: “Sydney’s goal is to become a billionaire mogul and ‘boss lady’ as soon as possible.

'Wild Horse Nine' Screening during the 83rd Venice International Film Festival, Italy - 03 Sep 2026
Critics of the actress include models Kendall Jenner, half sister of Kim Kardashian Credit: Shutterstock Editorial
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And Hailey Bieber is also said to be another ‘nepo-baby’ critic of the glam actress Credit: Getty

“She wants to do things entirely on her own terms, confident that her unique talent and beauty give her an edge, and she doesn’t care if people dislike her.

“Sydney is on the fast track to becoming an icon and an elite businesswoman, like Madonna, who she sees as the benchmark for combining sex appeal with massive entrepreneurial success.”