THE influence of The Traitors has spread far beyond our screens.
Fans have been flocking to the Highlands to see the castles and scenery featured on the show.
VisitScotland said the hit had generated about £21.8million for the country’s economy, supporting more than 750 jobs, since filming began at in 2022.
wardrobe has fuelled demand for tartan, Fair Isle vests, chunky jumpers and kilts, even filtering down to children’s fashion.
Designer Madeleine Thompson had no idea Claudia, 54, would wear her black and white cashmere Tamino Top in the last series.
She called the response “completely mind-blowing”, saying it led to hundreds of orders.
And the lavish breakfast spreads have inspired viewers to ditch dinner parties for Traitors-style brunches.
are cashing in, too, putting on screenings to pull in customers.
Siobhan Farmer, manager of The Rising Sun near Winchester, , said: “People think pubs are a dying trade but the show is bringing in lots of new customers.”
The craze has also reached home decoration with “Highland core” and “gothic castle chic” embracing tartan, dark wood and dramatic style.
5 spoiler dodges
HERE are five fun ways to avoid Traitors spoilers.
- Wear a Traitors-style cloak in all public areas so people are too spooked to talk to you.
- Banish yourself from all communal work spaces — including the office water cooler.
- Ask friends and colleagues to sign a spoiler-free oath stamped with red wax before starting any conversation.
- Turn on the “do not disturb” feature on your smartphone to avoid being flooded with unwanted notifications.
- Mute words connected to the show, including Claudia, roundtable and — without fail — Richard E. Grant, on your social media apps.
