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Renovated £1.5billion stadium now generating almost £1million a DAY after incredible transformation

Published on June 20, 2025 at 01:56 PM

REAL MADRID’S Santiago Bernabeu is reportedly generating nearly £1million a day.

The world-class stadium is known around the globe as being one of football’s major cathedrals.

Exterior view of the Estadio Santiago Bernabéu stadium under construction.
Real Madrid’s Bernabeu stadium is generating nearly £1million a day
Empty stadium before a Real Madrid soccer game.
The club is enjoying great success from both football and non-football events

Boasting over 78,000 seats, the Bernabeu has been home to since 1947 and has played host to some incredible matches.

It was the first stadium in Europe to host both a and a final.

And in 2019 in a stunning £1.5billion rebuild.

The major renovation job saw a retractable roof added to the arena, while the surrounding area was boosted by the creation of a shopping centre and hotel.

Now, Real are reaping the benefits of their new home thanks to football and non-football events alike.

According to Marca, Los Blancos are raking in nearly £1m a day, generating an incredible annual total of £354m.

When it comes to matchdays, fans are also able to upgrade their experience by moving to premium seats and boxes scattered throughout the ground.

They can also boost their time at the Bernabeu by opting for a plush tour of the ground.

And tickets remain accessible for both fans and tourists, with several matches not sold out before the end of this season and tickets made available for FREE.

Elsewhere, Real have also boosted revenue with numerous concerts and events.

Taylor Swift performing on stage.
Taylor Swift played three shows at the Bernabeu last year

Last year saw Taylor Swift play three shows to hundreds of thousands.

And in November, the Bernabeu will play host to an NFL game between the Miami Dolphins and the Washington Commanders.

There could still be plenty more revenue to come in the future, with Real currently banned from hosting music concerts following noise complaints from local residents after Swift’s shows.

But the regional Madrid government is working on a reform to current laws about noise pollution, potentially allowing the Bernabeu to start hosting concerts again from next year.

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