The Korean Business Research Institute has revealed this month’s brand reputation rankings for film actors!
The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 50 popular movie stars, using big data collected from June 15 to July 15.
The cast of the hit series “Squid Game 3” swept the top three spots on this month’s list. Star Lee Jung Jae led the pack, topping the list with a brand reputation index of 5,846,621 for July. High-ranking phrases in his keyword analysis included “Squid Game,” “Netflix,” and “Seong Gi Hun,” while his highest-ranking related terms included “record,” “meaningful,” and “grow.” Lee Jung Jae’s positivity-negativity analysis also revealed a score of 92.58 percent positive reactions.
Lee Byung Hun took second place for the month with a brand reputation index of 5,226,858, while Yim Si Wan followed in third place with a score of 3,926,750.
Lee Sun Bin ranked fourth for July with a brand reputation index of 3,750,493, and Son Suk Ku came in at a close fifth with a score of 3,628,383.
Check out the top 30 for this month below!
- Lee Jung Jae
- Lee Byung Hun
- Yim Si Wan
- Lee Sun Bin
- Son Suk Ku
- So Ji Sub
- Kang Ha Neul
- Gong Myoung
- Lee Jun Hyuk
- Song Joong Ki
- Go Youn Jung
- Gong Yoo
- Lee Dong Wook
- Kim Hye Soo
- Park Bo Young
- Jung Hae In
- Han Ji Min
- Lee Jae In
- Yoo Hae Jin
- Ma Dong Seok
- Shim Eun Kyung
- Lee Jong Suk
- Jeon Yeo Been
- Cha Seung Won
- Go Soo
- Lee Je Hoon
- Park Seo Joon
- Kim Tae Ri
- Son Ye Jin
- Kim Da Mi
Watch Lee Jung Jae in “ Deliver Us from Evil ” on Viki below:
And check out Lee Byung Hun’s film “ Concrete Utopia ” here:
Or watch Yim Si Wan in “ Boyhood ” below!