The Back-to-School (BTS) season is often one of the most financially demanding periods for parents. With rising school fees, uniforms, and extensive shopping lists, costs can quickly add up. However, Back-to-School does not have to mean breaking the bank.
Smart preparation and reliable products can make all the difference, and this year, BIC is proving that quality and affordability can go hand-in-hand.
Nigerian parents spend a significant portion of their annual income on school supplies. Many often opt for low-cost products that need constant replacement. The result? More money spent over time on items that just don’t last.
That’s were BIC, a global leader in stationery, steps in with a simple promise: affordable, durable,
and reliable school tools that keep students prepared without parents overspending. For example, the BIC Cristal Pen can write up to 3 kilometers, that’s enough to last the entire school year, if not longer. This kind of durability means parents spend less on constant replacements while ensuring their children always have the tools they need.
BIC’s Back-to-School Game Plan
1. Durable Essentials That Last: Parents know the frustration of cheap pens that leak, break, or run dry mid-term. BIC’s Cristal Original Ballpoint Pen and Evolution HB Pencils are engineered to last, saving parents the cost of constant replacements while keeping students confident in class.
Cheap supplies that break or run out quickly aren’t really a bargain. It’s better to buy two high-quality pens than a pack of ten unreliable ones. BIC stationery products are designed to withstand daily school life, from being dropped on hard floors to surviving inside overstuffed backpacks. No parent wants to keep replacing school supplies every two weeks. Think long-term for your children.
2. Smart Bundles for Real Savings: Buying in bulk is no longer just for wholesale shoppers. BIC Value Packs (10 and 20-count sets of pens) ensure families are stocked for the entire term at a fraction of the price. No last-minute, overpriced convenience store runs.
3.Colour for Creativity: Creativity is an essential part of every child’s learning journey, and color brings it to life. Whether they’re working on school projects, decorating planners, or simply drawing for fun, BIC offers the tools to spark imagination at every stage. From the versatile BIC’s 4 Color range to BIC Intensity Fine-Liner Color Pens (0.4 mm) and BIC Kids Visa Felt Tip Color Markers, there’s something for every creative moment. Younger kids can also enjoy BIC Kids Wax Crayons, designed for easy grip and smooth coloring, perfect for early learners. Whatever their age or interest, BIC gives children the freedom to explore, express, and create without stretching the family budget.
Real Tips for Parents: How to Prep Smart
- Take Stock Before You Shop: Dig into last term’s supplies. You’ll be surprised what’s still usable.
- Stick to Quality Over Quantity: Two reliable BIC pens will outperform 10 low-grade alternatives.
- Bulk-Buy Basics: Stock up on pens, pencils, and highlighters early to avoid price hikes.
- Label Everything: Lost items cost money. The BIC Fine Point Permanent Markers is your best friend.
BIC’s Back-to-School Promise
With over 75 years of expertise, BIC has become synonymous with trust, reliability, and value. The BTS season doesn’t have to drain your budget or your energy. By combining smart planning with BIC’s affordable and dependable products, parents can focus on what truly matters – supporting their children’s learning journey.
BIC has been part of classrooms and homework tables for generations and the goal is to make Back-to-School shopping simple, stress-free, and accessible for every family.
Bottom line: This season, shop smarter – not harder. With BIC, you get more than just pens and
pencils: you get reliability, quality, and peace of mind. Prep smart, spend less, and let BIC help keep your wallet, and your kids happy all term long.
