Visa & Smirnoff demand Channel 4 pull their ads from Bonnie Blue documentary after viewers left outraged

Published on August 02, 2025 at 10:24 PM

VISA, Smirnoff and other businesses have demanded Channel 4 remove their adverts from their documentary about porn star Bonnie Blue.

The film 1000 Men and Me: The Bonnie Blue Story, which was broadcast last Tuesday, was slammed by firms who did not want their products aligned with the controversial OnlyFans figure .

Woman in black lace robe sitting on a bench.
Bonnie Blue left viewers outraged in her new documentary
Woman leans over a person wearing a blue balaclava.
A slew of brands have demanded Channel 4 remove their ads from the programme

The shocking documentary revealed behind-the-scenes footage for  Bonnie Blue’s  desperate challenge where she aimed to sleep with 1,000 men in 12 hours. 

She ended the challenge having had sex with 1057 men,  topping Lily Phillips’ 100 men record

The documentary showed video of Blue, 26, real name Tia Billinger, having sex with three men simultaneously as well as showing the run-up to a schoolgirl-inspired orgy.

Channel 4 has also been criticised for making the documentary freely available on its app and online where it is easily accessible by teenagers, outside of the television watershed.

While people under 18 are technically blocked from watching the documentary, there is also no age verification process to prevent children from lying about their date of birth.

Children’s commissioner Dame Rachel de Souza said: “This documentary risks taking us a step back by glamorising, even normalising, the things young people tell me are frightening, confusing and damaging to their relationships.”

Ian Katz, chief content officer at Channel 4 , defended the documentary, telling the Sunday Times that it is “clearly a legitimate subject” as Bonnie Blue is a “huge phenomenon” who has “transformed the porn industry”.

He also claimed Blue was sufficiently challenged about her actions in the programme.

“She’s got massive influence on the way that millions of young men, sadly, think about sex,” he said.

“She [the documentary maker] did challenge [Blue] a few times but this wasn’t a Today programme interview.

“This was an observational documentary, and the idea of that approach is to get the audience up as close to the reality of a story, and then let them decide what they think about it.

“And I think a huge proportion of the audience would be deeply horrified by what they saw and reach their own conclusions.”

We recently revealed how viewers were left outraged at Bonnie after she  claimed she was a “community worker”  while  sleeping with 1,000 men.

Bonnie said she sees herself as someone who is teaching men how to have better  sex  and describes the  1,000-men event  as “giving back” to her fans.

In the same breath, she argued that she’s “not a world educator” and can’t be held responsible for the culture of sexualisation our children are growing up in.

Viewers online were quick to react with many on X branding it “disgusting” while another said that the whole documentary was a “disgrace”.

Many others took offence to her outrageous comment that her sex acts were a “community service”.

Angry viewers blasted her for “trying to normalise this behaviour” by influencing “impressionable” teenagers with “sick” views.

But Bonnie also hit back at the people who have a problem with her in the documentary.

She said critics are “fat women who stay at home” and admitted she had no qualms about having sex with married men whose wives are “lazy” in the bedroom.

Two women walking on a path in a wooded area.
Bonnie talking to her mum in the documentary
Woman with blonde hair, wearing a black sleeveless top, looking over her shoulder.
Viewers have blasted the performer for her stunts

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