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Sir Alex Ferguson quickly bounces back from Man Utd axe as alternative venture secures him more than a year’s earnings

Published on June 21, 2025 at 09:24 AM

SIR ALEX FERGUSON is still earning a pretty penny, despite being ruthlessly axed from his lucrative role at Manchester United.

The legendary manager was the biggest casualty of ‘s ruthless cost-cutting spree last season.

Sir Alex Ferguson waving to fans in a stadium.
Sir Alex Ferguson lost his Manchester United ambassadorial role last season
Sir Jim Ratcliffe and Sir Alex Ferguson at a soccer match.
Sir Jim Ratcliffe chopped Fergie’s £2.1million-a-year job as part as sweeping club cuts
Black and white photo of Alex Ferguson, Aberdeen manager, instructing during a football match.
But a business venture he started 42 years ago is helping keep him financially stable

Fergie was axed from his multi-million-pound ambassadorial role with the club, with the sacking coming into effect at the end of the season.

That decision from INEOS bigwig Ratcliffe saw the Scot wave goodbye to a whopping £2.1million a year salary.

But the 83-year-old won’t be strapped for cash thanks to a venture he embarked upon over FOUR DECADES ago.

Fergie‘s personal company, ACF Sports Promotions Limited, recorded profits of £2.7m last year, taking its total assets to £26.9m.

That figure is up from £24.2m the previous year, although it’s not known if the £2.1m Ferguson received from United was paid into the account.

ACF is the company that handles all of Fergie‘s commercial activities, including speaking appearances.

Fergie stepped down from his role as company director in 2014, handing over the reins to his son Mark.

The healthy bank balance of ACF, which was up 42 YEARS AGO, means Fergie won’t have to worry about losing his ambassador’s role with United.

Fergie was given the role after bringing about his legendary 26-and-a-half-year reign at Old Trafford in 2013.

He was paid just shy of £26m for his post-managerial gig, which Ratcliffe and Co. deemed to be an unnecessary expense.

In an interview with the BBC in March, Ratcliffe said of the cost-cutting, which has resulted in hundreds losing their jobs, We have got a club which was in a level of financial difficulty.

Manchester United would have run out of cash by the end of this year — by the end of 2025 — after having me put $300m (£232.72m) in and if we buy no new players in the summer.

“If we hadn’t have implemented the cost programmes and restructuring that we have done over the last 12 months.

“So we have to deal with all those things, and there’s only so many things you can deal with at once.

“We have a new management team, we have to deal with the financial restructure, then we have to move on to the squad, data analysis, and moving forward.

“But we are in the process of change and it’s an uncomfortable period and disruptive and I do feel sympathy with the fans.

“But I am not actually surprised where we are in the league because Ruben’s only got a certain size of squad he can deal with, and quite a number of those players are injured or not available to him.”;

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