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Say Bye To Bright Pink – Muted Makeup Tones Are The Hottest Summer Trend According To These Idols

Published on May 10, 2025 at 12:39 AM

While bright, cool-toned pinks and purples were no doubt the trending colors of spring and summer last year, this year’s makeup is leaning a lot more muted. Whether you’re cool or warm-toned, dialing it back with the color and approaching with the less-is-more attitude is what it’s all about. Just take it from these K-pop stars!

IVE’s Jang Won Young

While she’s usually seen rocking pink lips and cheeks that look timeless no matter the trends, it’s refreshing to see Jang Won Young in a softer look! These desaturated, peachy-brown colors are super flattering and let her gorgeous features speak for themselves. She’s a trendsetter, so when Won Young is wearing it you know it’s real!

Kep1er’s Xiaoting

For a muted makeup look that doesn’t appear flat, Kep1er’s Xiaoting leans into the glossy, dewy finishes. By keeping her blush centered under her eyes and maximizing the curl in her lashes, she retains that lifted, youthful look. This is perfect for those that can’t quite give up their pink lip tint just yet!

(G)I-DLE’s Jeon Soyeon

For those who have been waiting for grunge to come back into style, this is your sign! Jeon Soyeon of (G)I-DLE is rocking a gray eyeshadow with minimal blush and a super desaturated look. The understated lashes add to the power of the look! If you really want to make a statement, this might be for you.

TWICE’s Tzuyu

Just because the color is out doesn’t mean that the flair has to go with it! Tzuyu of TWICE proves that it doesn’t take flashy colors to make eyes stand out – in fact, the desaturated tones on her cheeks and lips make her eyes stand out already! A glittery eyeshadow and effortlessly-smudged liner top it all off.

Red Velvet’s Seulgi

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A post shared by 슬기 Seulgi (@hi_sseulgi)

Nude lips are well and truly back – just look to Red Velvet’s Seulgi! Finding a nude lipstick that flatters your skin tone is a skill, but once you’ve mastered it there’s no cooler look. Instead, Seulgi is bringing the drama with her eyes in this recent magazine shoot. Those lower lashes are a statement you can’t look away from!

BLACKPINK’s Rosé

There’s no doubt that a high-maintenance look in the heat of Coachella would be a hinderance, so it’s not surprising that Rosé chose this gorgeous, understated makeup. The blurred lips, smudgy eyeliner, and blush that’s giving a natural glow all come together for a look that screams “cool”; without trying too hard.

Which one of these looks is your favorite? And which ones you do want to try? Let us know in the comments below!

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