JAMIE Laing will join the business experts on Dragons’ Den in the upcoming series.

The Made In Chelsea star will be one of a handful of big names to join the panel as an expert judge during the

Jamie Laing and Sophie Habboo attend "Raising Chelsea: Jamie & Sophie's Next Chapter" UK Premiere.Jamie Laing and wife Sophie Habboo Credit: Getty Jamie Laing and Sophie Habboo attend the EE BAFTA Film Awards.Jamie’s landed a gig as guest judge on Dragon’s Den Credit: Getty

Jamie will join an illustrious list of celebrity judges including and Gary Neville, according to the Daily Mail.

The TV star certainly has the business chops to appear on the BBC reality series that sees budding entrepreneurs pitch their ideas to a panel of business leaders in the hopes of securing investment from them.

Jamie’s great, great-grandfather, founded the biscuit empire McVitie’s and Jamie himself launch the successful

Candy Kittens earned £15 million in 2024 and this past December bought the health snack brand Graze for £36million.

Jamie Laing and Sophie Habboo posing at a Disney+ reception.The TV star launched his own successful candy company Credit: Getty 551108,TITLE:Dragons' Den S23The Dragon’s Den judges Credit: BBC

Jamie is also in charge of the media company JamPot Productions which produced his podcast Newly Parents alongside wife Sophie Habboo.

As well as his business acumen, Jamie is also an in-demand media personality and presenter.

He recently took over from Jordan North as the host off BBC Radio 1 show, Going Home.

Last month, he hosted ‘s coverage of the annual boat race where .

But he made an embarrassing error when moments after watching Cambridge celebrate another win, Jamie mistakenly offered them his commiserations.

With a live TV audience watching, as well as a live crowd, the error caused the reality TV star to freeze in momentary horror.

But Laing quickly composed himself before correcting the error, apologising to Cambridge and instead offering commiserations to Oxford.

Jamie married his and the pair welcomed their first child, a son named Ziggy in December.