Adidas is banking on Beyonce for growth with Ivy Park athletic wear line debut

Adidas is banking on Beyonce for growth with Ivy Park athletic wear line debut

Ivy Park Collection with Beyonce Source: Adidas Adidas is banking on pop icon Beyonce, who’s dominated the airwaves for more than two decades, to do the same for the company with her new adidas x Ivy Park activewear collection, which makes its debut in adidas stores and online at midnight. Beyonce’s Ivy Park collection originally … Read more…

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Options traders betting Lululemon can stretch higher after earnings

Lululemon is running away with the athleisure trade. The stock is up nearly 90% heading into Wednesday’s report, while its nearest competitor, Adidas, is only up 46%. If things go well after the bell, Lulu might just double up its value this year. “The options are implying an 8% move, which is a little cheaper … Read more…