How to get high impact eyes in your 50s in a minute – and why you need to throw away your black eyeliner

Published on July 21, 2025 at 12:57 PM

IF you’re still clinging to black eyeliner in your 50s, one beauty expert says it’s time to move on because it could be ageing you faster than your fine lines.

A professional cosmetologist with over 30 years in the industry has gone viral on after revealing her go-to trick for making pop in seconds and it’s surprisingly simple.

How to get high impact eyes in your 50s in a minute flat - and why you need to throw away your black eyeliner, , TAKEN WITH NO PERMISSION:, https://www.tiktok.com/@mimiknowsmakeup/video/7506987922785078559
A make up pro revealed her tip to getting high impact eyes in your 50s
How to get high impact eyes in your 50s in a minute flat - and why you need to throw away your black eyeliner, , TAKEN WITH NO PERMISSION:, https://www.tiktok.com/@mimiknowsmakeup/video/7506987922785078559
She says the trick only takes a minute

Posting under the handle @mimiknowsmakeup , the seasoned pro explains how swapping out black liner for softer shades like chocolate and plum can instantly

She told her followers: “There’s no denying that eyeliner makes a huge difference,” before demoing her method using two creamy pencils from Persona , a brand she swears by.

Rather than drawing a thick black line across the lid, which can look harsh and sink into .

Mimi uses a much gentler approach.

She lays the brown liner flat against the lash line and gently taps it across the eye, using her finger to smudge it for a more .

Then she repeats the process for extra definition, before moving onto the second shade.

For the waterline, she opts for a deep plum colour.

The rich purple tone brightens the whites of the eyes and makes eye colour stand out, especially for women with blue or green eyes.

Mimi explains that both liners are waterproof, which is essential for heat or watery eyes, meaning the look will stay put all day without smudging or melting off.

With just a swipe of to finish, the result is a soft, lifted eye that looks youthful, fresh, and never overdone.

She finishes the video by urging: “Take the black eyeliner, throw it away, and get yourself some of these.”

Viewers were impressed by the tip, with one woman commenting that after years of using , she recently switched to a dark grey and loved the subtle difference.

Others agreed, saying that black often , especially on ageing skin or lighter eye colours.

Another added that eye colour plays a key role, with deeper tones like brown or plum making brown eyes look richer, while lighter shades like plum can enhance blue or green eyes.

The trick has struck a chord with looking to update their makeup without learning a whole new routine.

Mimi’s technique is quick, fuss-free and uses just two pencils and a finger, which means no brushes or fancy palettes required.

So if your trusty black liner is starting to feel a bit too “heavy”, this might be the perfect excuse to chuck it and try something softer.

Because when it comes to makeup in your 50s, less really can be more.

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