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Google News Showcase expands to help readers and publishers

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More publications signing on

Since first launching News Showcase two months ago, the number of publications from around the world which have signed on has nearly doubled.  There are now close to 400 news publications in countries such as Germany, Brazil, Argentina, Canada, France, U.K. and Australia, and conversations are underway in a number of other countries. New partners include publications such as Le Monde, Courrier International, L’Obs, Le Figaro, Libération and L’Express in France, and Página12, La Gaceta and El Día in Argentina.

Our media partners in Germany and Brazil, the two countries currently live with News Showcase, have already seen strong reader engagement. “News Showcase is a very important project to amplify our digital presence,” says José Roberto de Toledo, Executive Editor of piauí, a national monthly magazine in Brazil. “On one side, it offers a new and important channel for more people to get to know the content that is produced by the magazine. On the other side, it gives us financial conditions to invest even more on content production, to amplify our offerings. All together, we hope to increase the relevance and influence of piauí.” 

News Showcase is also helping publishers reach new audiences. “News Showcase provides more opportunities for VRM’s market-leading regional news portals to provide our users with relevant news from their areas,” says Peter Neumann, Chief Digital Officer of VRM, a regional newspaper group in Germany. “The product has opened up new target groups for our journalism, reaching younger audiences who read our news offerings more frequently and actively than others. The easy discoverability and more attractive presentation of News Showcase panels helps a lot in this respect.”  

As 2020 comes to a close, it is heartening to witness the progress of News Showcase and the enthusiasm from both publishers and readers around the world. We will continue to engage and incorporate feedback as we build out features and grow the product to add to the future sustainability of our news partners. 

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